Archive for the 'adobe' Category

Flash + SEO… MS still behind!

Today Adobe announced that they have created a partnership with Google and Yahoo! to start indexing SWF files for their search engines! Its about time! Ok no hard feelings Adobe for the wait. Honestly we are really just starting to hit FULL stride with Flash content being the standard for nearly all rich web content. So its understandable that this ahs been on the back burners of most everyone. Keyword 'most'.

Where is Microsoft in this deal? They WANT to be the leader in search but they aren't following the trends of the world around them? HAHA. Well one maybe Adobe couldn't let them inside the player cause they would know to much. But also maybe MS is doing there normal nose in the air thinking they don't need anyone else.Who knows. All I know is that MS is never going to be anything again in the search game with deals like this going on.

Well great work Adobe, Google and Yahoo! we all love you for thinking about us and keeping your eye forward to a better web!

Check these links for more info on the announcement:
Adobe Press Release
Lee Brimelow on the announcement
Posts from Ryan Stewart: One and Two (more links here too)

Compile Flash 10 (Astro) Files

Go Astro!Looks like the Flash 10 player news is spreading like wild fire! Go Astro Go!. If you want to follow the news and compile some examples for yourself I suggest following some links my friend Josh Spoon has posted on where to start your flash 10 experiments! It looks like a ton of people have already posted some great videos and sample code for you to start playing with Astro! I suggest getting started now! No time to waste. Thanks for the links Josh!

The Jetsons are back!

Ok I'm kidding but it does involve "Astro" and no not the dog from the Jetsons! Its the first release of the Flash 10 Player! Yes kiddos the future is here! Since I haven't had time to really dive in and see whats going on. I'll let a few of the other folks around the Flash Community Tell you about it. But first here is the features Adobe wanted to talk about first!

Key New Features
3D Effects - Easily transform and animate any display object through 3D space while retaining full interactivity. Fast, lightweight, and native 3D effects make motion that was previously reserved for expert users available to everyone. Complex effects are simple with APIs that extend what you already know.

Custom Filters and Effects - Create your own portable filters, blend modes, and fills using Adobe® Pixel Bender™, the same technology used for many After Effects CS3 filters. Shaders in Flash Player are about 1KB and can be scripted and animated at runtime.

Advanced Text Layout - A new, highly flexible text layout engine, co-existing with TextField, enables innovation in creating new text controls by providing low-level access to text offering right-to-left and vertical text layout, plus support for typographic elements like ligatures.

Enhanced Drawing API - Runtime drawing is easier and more powerful with re-styleable properties, 3D APIs, and a new way of drawing sophisticated shapes without having to code them line by line.

Visual Performance Improvements – Applications and videos will run smoother and faster with expanded use of hardware acceleration. By moving several visual processing tasks to the video card, the CPU is free to do more.

Looks like the guys pushing adobe to make some noise will be very happy! Oh and check out the links below for more infomation on the newest release of the Adobe Flash 10 Player, code name Astro.

Links
http://labs.adobe.com/technologies/flashplayer10/ - Demos, downloads, videos and more!
http://www.kaourantin.net/ - 3 Posts talking about enhanced sound feature
http://www.bit-101.com/blog/
- Keith Peters talks more on sound
http://blog.digitalbackcountry.com/
- Ryan Stewart talks about the Player launch.
http://opensource.adobe.com/ - Flash Player 10 Beta with Flex SDK 3 [via digitalbackcountry.com]
http://www.zeuslabs.us/ - Gratuitous Text Effects Courtesy of Flash Player 10
http://theflashblog.com/ - Lee talks about the new player and features

Adobe Feeds and some Link Lovin

So last night I was watching twitter and saw that Adobe got up the MXNA feeds.adobe.com! This is a great resource for flash developers or anything Adobe and more. It gives you a great centralized location to find great information on application development and creativity from many different backgrounds. Take a look for your self!

Also stealing a bit of a great idea from a favorite blog of mine (eismann-sf.com/news) I've decided to start posting some of my favorite links I have discovered. Not sure how often this is going to happen but it will  be easier for you all to find some fun links I found on here, instead of having to check my messy del.icio.us account!

With that said enjoy the links:
http://www.derailer.org/paparazzi/ - screenshot util for OSX that captures whats outside the view port.
http://twistori.com/ - twitter experiment
http://dev.papervision3d.org/ - papervision developers resource
http://tinyurl.com/68ppww - inspirational PDF magazines from smash magazine
http://www.footloosemoose.com/michael_wp/ - flash developer blog

Adobe Opens up the Mobile Platform

via: blog.wired.com/monkeybites/ and adobe.com

GREAT NEWS! Adobe has decided to open up the Flash Platform for phones, mobile internet devices (MIDs), and set top boxes! In a project from Adobe announced today called the Open Screen Project! This is going to allow developers to integrate the Flash player without ever even talking to Adobe about licensing. Which I'm all for cause now you might not have to own a Nokia phone to enjoy the Flash platform on a mobile device. If this only meant Apple would adopt! :( But at least the is a HUGE leap forward for Flash and its all most limitless boundaries for developing a cross platform world.

I mean whats there not to like about the Flash Platform now? Desktop, Web, Mobile and the list just goes on and on! Develop once and run on any device your little heart wants! Can any other platform do it this well and this easy? Not that I am aware of... at least to the ease and with the interaction capabilities flash has! Thanks Adobe for another step in the right direction!

Links:

http://www.adobe.com/openscreenproject/developers
http://www.adobe.com/openscreenproject

Kirupa and Senocular - AS3 Tip of the Day

Hey guys I had heard about this a while back but hadn't been reading it much. But today I was taking some time to get some AS3 work under my belt and decided to spend sometime with it. Although its not super deep information it gives you some great high level tips on AS3 and its changes. So If you are still new to AS3 and looking for a few more little tips jump over to Kirupa's site and get started reading the AS3 Tips of the Day!

No Crossdomain?

I just ran across nocrossdomain.com for the first time! This is super interesting. Anyone else trying this? Seems almost to good to be true. Anyone have any good stories about it?

Google Analytics + Flash = Easy Peasy…

You're clients will love it! And in the end you will know more about the sites you build and how to better drive traffic to certain areas! Win! Win!

googleanalytics.jpg

Ok so I have been using Google Analytics for quite sometime now and I must say i love it! So if you don't know by now Google provides FREE website statistics that go above and beyond any stat tracking systems I have seen to date. Well that is for something that is FREE. Anyway I want encourage all of you to get out there and start using Google Analytics for all your flash site going forward. Its really very simple to implement into your flash sites and even track individual events that occur in each of your sites. Please see analytics.google.com for more information on setting up your personal analytics with google and to get the Javascript needed for the code below to work. With that said let's get on to some actionscript!

googleAnalytics.as (right click - save as)

 
/// GOOGLE ANALYTICS SIMPLE TRACKING
/// Script by: corban baxter
 
import flash.external.ExternalInterface;
 
function gaTracking(page) {
	ExternalInterface.call("pageTracker._trackPageview", page);
}
 
//end

Code for simple call

 
gaTracking("/flash/home"); //sends event to google's analytics system

Now what you can understand from this is... You can call this function during ANY event function etc that you so desire. And any string combination that you want to pass to it is fair game. Use best practices when passing in the strings though so its easier for you and your clients to read when you all are reviewing the numbers. Ok so thats that! Cheers!

Twitter, twhirl and tweetpotatos!

Ok so for those of you out there using Twitter or thinking about using Twitter more often this post is for you. I have been using Twitter very regularly for about 6 months now. Its a great place to share all the great moments in life with your friends and colleges. Its super easy and super quick to learn and start sending updates. Twitter gives you about 20 options for posting updates to the site. So it is convenient for just about anyone.

So to top off the convince factor to twitter I stumbled on Twhirl! Ok so for a lot of you seasoned veterns I'm sure you are fully aware of Twhirl and all of its greatness. But I wanted to go ahead and just reiterate how great Twhril really is! Twhirl is an AIR application that brings twitter to your desktop in a slick convenient interface that has about everything the Twitter site has to offer! So far its my favorite and most used AIR app I have become accustomed to, to date. Which I will go ahead and say this. Thats a big step to get a new app in my life. I am a hard sell to keep an app around for more than a week or so if I barely use it. Ok with that said... Go sign up for Twitter, download Twhirl and start getting involved in the great new social community that is Twitter! Oh and don't forget to add me!

twhril.jpg

Ok and last a couple new interesting twitter links...
http://quotably.com/ - Follow entire Twitter conversations from first post to every related reply.
http://tweetpotato.com/ - Haha... Not sure what all this is going to be. But it could be pretty intresting to see how it all plays out!
http://www.hashtags.org/ - great way to keep some of your tweets organized! This should be built into Twitter! Anyway to make it work you must follow @hashtags on twitter...

Good morning Adobe!

Wow what a morning to wake up to! Adobe has news all over the place. iPhone is getting the Flash Player! Yeah I said it! Well not me but... They did... Wall Street Journal, Engadget, MacRumors and Bit101. ;) How great is this going to be! Its really very interesting to speculate what they will actually do.

So lets think... Ok we all know that the old VM1 is pretty slow compared to the VM2 engine. And the VM1 engine might not cut it on a handheld device since it already has problems on some of our older desktops. Or even on old G4's for that matter. So how is adobe going to get Flash to operate smooth on the iPhone with the VM1 engine? Cause honestly I don't want old flash content to crash my iphone constantly. But I don't want to missout on about 95% of all the Flash content on the web running on the VM1 player. So will they port a version that runs parts of the VM1 engine for video playback and just use the VM2 engine to keep things lite? Or what's the deal going to be? Iis it going to be something we can run AIR apps in only? Hummzzz. Only time will tell. Oh and the last question is will they make iPhone users pay for the player? I really hope not! I might even boycott that decision by Adobe even though I REALLY wants me some Flash on my iPhone!

Ok then onto some other news from the ol Adobe boys this morning...

Adobe Flash Media Rights Management Server? Do what? Well its a way to protect your FLV's in all Flash platform apps. Which is great for MANY content providers all over the web and now the desktop. It even gives some tracking abilities even if the user has downloaded the video! Wow those statistic guys will go berserk for that! Anyway follow the link for more info. This is going to be very neat though and it will help Flash video out a ton when competing with the Quicktime's and Windows Media Player's. Next does anyone know the price point?




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